What are the goals of the Google DeepMind and A24 partnership?

The collaboration aims to create AI tools for filmmaking, such as AI-generated storyboards and optimized production workflows. These tools will support creative processes rather than reduce costs.

Will Google access A24’s film catalog to train AI models?

No, the agreement explicitly prohibits Google from using A24’s film catalog for AI training. The studio’s content remains inaccessible for model development.

A24 Labs is led by Scott Belsky, a former Adobe executive who joined the studio in January 2025. His team will focus on integrating AI into creative filmmaking workflows.

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Artificial intelligence

Google DeepMind and A24 Partner to Develop AI Tools for Film Production

June 23, 2026

Photo: CNET

Quick answer

Google DeepMind and A24 have launched a joint initiative to develop AI tools for film production, including AI-generated storyboards and optimized workflows.

Google DeepMind and independent studio A24 have announced a strategic partnership to establish A24 Labs, a dedicated lab for developing AI-powered tools in film production. Google is investing $75 million in the project, which will be led by Scott Belsky, former Adobe executive. The focus will be on creating technologies for AI-generated storyboards—preliminary visual sketches of scenes—as well as optimizing filming and film distribution processes.

A24, known for innovative projects like *Everything Everywhere All at Once* and *Backrooms*, emphasizes that these tools will not replace creativity but enhance it. Unlike other Hollywood studios using AI to cut costs, A24 plans to leverage technology to expand filmmakers’ and writers’ capabilities. Importantly, Google will not gain access to A24’s film catalog for training its AI models.

This isn’t Google’s first foray into the film industry: the company previously collaborated with director Darren Aronofsky and is developing its own AI video generation tool, Veo. The partnership with A24 could mark a pivotal step in integrating AI into creative workflows while maintaining a balance between technology and artistic vision.

Common questions

What are the goals of the Google DeepMind and A24 partnership?: The collaboration aims to create AI tools for filmmaking, such as AI-generated storyboards and optimized production workflows. These tools will support creative processes rather than reduce costs.
Will Google access A24’s film catalog to train AI models?: No, the agreement explicitly prohibits Google from using A24’s film catalog for AI training. The studio’s content remains inaccessible for model development.
Who leads A24 Labs?: A24 Labs is led by Scott Belsky, a former Adobe executive who joined the studio in January 2025. His team will focus on integrating AI into creative filmmaking workflows.

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