What is the mysterious device spotted in Pixel 11 ads?

It’s a small screen-equipped gadget resembling a fitness tracker, distinct from existing Pixel Watch or Fitbit Air models. Its purpose remains unconfirmed.

Could it be a new Fitbit device?

Possibly. The device resembles the Fitbit Charge series, but no direct evidence links it to a new model. Google may also be preparing a Pixel wristband.

Why hasn’t Google confirmed the device?

Companies often use teasers in ads to generate interest in upcoming products. For now, this is speculation based on marketing materials.

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Hardware

Google Pixel 11: Mysterious Fitness Tracker Spotted in Ads

August 17, 2026

Photo: Android Authority

Quick answer

A mysterious fitness tracker with a screen was spotted in Google Pixel 11 ads, potentially a new Fitbit or Pixel wearable.

In the promotional videos for the Google Pixel 11 announcement, users noticed a mysterious device that wasn’t featured during the presentation. Screenshots from YouTube videos reveal a small gadget with a screen, resembling a fitness tracker. Its design differs from the Pixel Watch 5 and Fitbit Air, sparking curiosity among experts and enthusiasts.

The device features an elongated display and a watch-like strap, but its design aligns more closely with traditional fitness trackers like the Fitbit Charge. However, Google has not confirmed whether it’s the new Charge 7 or another model. The company’s current lineup includes the Pixel Watch and Fitbit Air, both integrated with Google Health.

One theory suggests it could be a budget-friendly version of the Pixel Watch, given the rising price of the latest model (starting at $399). However, the device’s design leans more toward fitness tracking than smartwatch functions. Another hypothesis is that Google is testing a new Pixel wristband, though no official details are available yet.

Google has not commented on the discovery, but its repeated appearance in multiple ads rules out coincidence. If this is indeed a new product, Google has successfully created intrigue without an official announcement.

Common questions

What is the mysterious device spotted in Pixel 11 ads?: It’s a small screen-equipped gadget resembling a fitness tracker, distinct from existing Pixel Watch or Fitbit Air models. Its purpose remains unconfirmed.
Could it be a new Fitbit device?: Possibly. The device resembles the Fitbit Charge series, but no direct evidence links it to a new model. Google may also be preparing a Pixel wristband.
Why hasn’t Google confirmed the device?: Companies often use teasers in ads to generate interest in upcoming products. For now, this is speculation based on marketing materials.

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