KDDI Launches Budget Smartphone arrows We3 at Symbolic Price

Photo: ITmedia
Quick answer
KDDI introduces the arrows We3 smartphone at a price of 47 yen over two years, provided the user transfers their number and participates in special programs. The standard price of the device is 33,000 yen.
Japanese telecom operator KDDI has announced the launch of its new budget smartphone, the arrows We3, developed by Fujitsu. The device will hit the market on June 25 and is positioned as an affordable solution for mass consumers.
Under a special promotion, the smartphone can be purchased for just 47 yen if certain conditions are met. The standard retail price of the device is 33,000 yen, but with number porting to KDDI (MNP) and participation in the loyalty programs 'au Online Shop Oshokubari' and 'Smartphone Toku Suru Program+,' the cost drops to nearly zero. The promotion applies to a two-year contract.
Such offers are typical in Japan's telecommunications market, where operators heavily subsidize devices to attract new subscribers. The arrows We3 targets users seeking a reliable smartphone without premium features.
Common questions
- What is the arrows We3?
- It is a budget smartphone developed by Fujitsu for the Japanese market, targeting mass consumers with its affordable pricing.
- What conditions must be met to buy the arrows We3 for 47 yen?
- Users must transfer their number to KDDI (MNP) and participate in the 'au Online Shop Oshokubari' and 'Smartphone Toku Suru Program+' promotions. The offer is valid for a two-year contract.
- When does the sale of arrows We3 begin?
- The smartphone will be available starting June 25, with promotional terms effective from launch.
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