Rare ASML Monopoly Board Game Traded for High-NA EUV Lego Model
Photo: Tom's Hardware
Quick answer
Enthusiasts exchanged a rare 2007 corporate ASML Monopoly board game for a High-NA EUV Lego model.
A unique trade unfolded on social media platform X* as semiconductor tech enthusiasts swapped a rare 2007 ASML Monopoly board game—originally a corporate gift for employees—for a Lego model replicating the world's first High-NA EUV lithography machine.
The ASML Monopoly game was created by the Dutch lithography equipment manufacturer in late 2007 as a holiday gift for staff. Instead of traditional Monopoly properties, the game board features company technologies, campuses, and unique elements like "Corporate Tax" and "Press Release." Though initially distributed to employees, the limited-edition game has since become a highly sought-after collectible.
Growing interest in the semiconductor industry and ASML's pivotal role in AI chip production has driven demand for the company's corporate merch. Similar trends are observed with other industry leaders such as TSMC and SK hynix, whose souvenirs are also popular among collectors and enthusiasts.
Common questions
- What is ASML Monopoly?
- It's a special edition of the Monopoly board game released by ASML in 2007 as a corporate gift for employees. The game board features company technologies and campuses instead of traditional streets and stations.
- Why is ASML Monopoly so rare?
- The game was produced in limited quantities for employees and their families, and its rarity has grown as ASML's significance in the semiconductor industry has increased.
- Which other companies release corporate merch?
- Companies like TSMC, SK hynix, and others in the semiconductor industry also produce corporate merchandise and souvenirs, some of which are available through resellers on trading platforms.
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